all you need to know about:

Mobile Visual Design, Interactive Experiences, Digital Products

Icon design

Иконка appleИконка androidDesign of the product icon

Product icon is one of the key visual factors that affect the user’s motivation to download the mobile app.

a2w_portfolio_icons_preview

 

Icon begins with a general idea of the application, and multiple versions of how to convey this idea in accordance with the following parameters:

  • client company tasks,
  • users expectations,
  • standard operating systems,
  • current trends in mobile design.

The work begins with a sketch, drawing the appropriate choices from which the single image is approved on revision.

When designing icons the following resolutions are taken into account:
  • For IOS
      • 9: 29×29, 40×40, 58×58, 60×60, 76×76, 80×80, 120×120, 152×152, 512×512, 1024×1024.

     

  • For Android:
  • : 36×36, 48×48, 72×72, 96×96, 144×144, 192×192, 512×512.

    On approval are given icons sized no more than 152х152 px in Png format.

    Usually application icons are provided in several key dimensions required as for application and for marketing publications.

    After finishing the work we will give the archive with the icon in all sizes and source editable documents (Eps or Psd).

    iOS and Android icons have slightly different design standards. Android icon may have a different geometric shapes and is on a transparent substrate, whereas the icon for the iOS-application has rounded corners.For cross-platform mobile applications it is optimally to draw the image first for Android and adapt it to the requirements of iOS.

    Standard package of source files for development
    • Source Documents (Psd, Ai, Eps).
    • Home application icon in the size of the application and promotional pages.
    • UX-card application screens.
    • UI-kit applications.
    • Cutting graphics.
    • GUI-document application.
    • Used application fonts.

    What is not included in the standard package

    The standard package does not include design support service, works on marketing kit.